Video marketing is a powerful tool that can be used to promote brand equity as well as acquire new clients, even in the visually and aurally overwhelming surroundings that exist in today’s modern virtual community in which you can use different types of video marketing. When developing a video content marketing plan, it is important

What are the benefits of a video marketing strategy? In today’s digitally saturated world, video marketing offers businesses a means to interact with their target audiences in a way that is both psychologically appealing and likely to grab their attention. Among the many different forms of content available online, video has proven to be the

What is ORM (online reputation management), you ask?  It’s the process of ensuring that everything said about you online (including social media) is fair and accurate. It’s the act of protecting one’s online reputation from harm. Investigate SEO if you want to boost your site’s visibility and revenue. The term “search engine optimization” (SEO) refers

What is Keyword Research? When you do keyword research, you look up the most searched-for phrases on Google and other search engines and then tactically include those concepts in the writing to boost its position in SERPs. Analysing potential keywords is a crucial part of SEO but we can begin with Free Keyword Research Tools.

Learn more about the Spam Score metric in Link Explorer and the Links section of your Campaign by reading this guide. Are you interested in learning how to check and maintain your spam score? Check out our advice on investigating the spam score. Spam score  In this context, Spam Score reflects the percentage of sites

Most of the new startup co-founders, who don’t have technical backgrounds always ask us which reports indicate how traffic arrived at a website. There are multiple ways to track the traffic but the most common report reports from Google Analytics. Google Analytics is mostly used in ALL the websites that have professional webmasters to analyze

How to create backlinking using reverse outreach methods? If you’re into digital marketing, you must be aware of the term “Backlinks”. How much do you really know about it? Its meaning is as simple as this keyword, Backlinks also known as “inbound links”, redirect a page of a website to another website. Now, why is

Guaranteed SEO Results, Seriously? Nothing is guaranteed in this world except the hard and honest work which we can do to get the best out of anything whether it’s business or SEO or whatever you can think of.  In this post, we’ll discuss the top 5 ways to get almost guaranteed SEO results as per

How learning from a digital marketing course can boost your career options? If you’re a student or professional looking for the best digital marketing course online, you are about to know the best free or paid courses available online by popular organizations. But before you start looking into the available options, please make sure that

As we know why speed matters, optimizing your site should be a priority. In this post, we’re mentioning the top 10 ways to boost your website speed. You could start taking a website speed test with a tool like Google Page Speed Tool. The speed score and results are detailed for mobile and desktop and